About Me: Elizabeth Stewart
Web and Content Designer in Pittsburgh, PA.
[Short Version]
Hi there! I’m a Pittsburgh native, currently living here with my husband after raising two wonderful sons. My journey in web design began with a Baccalaureate degree in Web Integrations and Design from Penn State, which I proudly completed in 2021. Woohoo.
Since 2020, I’ve had the opportunity to work in various creative and technical roles. I started as a Jr. Web Designer at a medical software company, where I quickly became involved in high-impact projects working as the sole front-end designer for the company. Keep reading or jump to a summary of my skills below.
[Long Version]
I’ve spent the last 4 years designing and building engaging web pages, mocking up prototypes for user interfaces, creating social media graphics, improving page authority and conversion rates through a comprehensive WordPress CMS redesign, or developing intuitive user interfaces. I’ve always focused on crafting seamless, user-friendly experiences and being a relliable and trustworthy member of the team.
My work has spanned multiple digital platforms. I’ve authored and published over 20 articles on trending industry topics, product updates, and marketing campaigns. I’ve also created content for email campaigns, social media posts, and print media, ensuring consistency with brand voice and messaging. Leveraging AI tools, I’ve created marketing emails, blog posts, and social content, always refining the output for accuracy, creativity, and effectiveness.
One of my biggest independent projects to date was redesigning a WordPress site. I built a custom theme from scratch, improving site performance and leading to a 13% increase in web form conversions and a 20% growth in organic traffic. I also performed a comprehensive site audit, resolving over 2,000 technical issues, reducing load time by 300ms, and eliminating unused plugins to enhance site speed and security.
Throughout my career, I’ve managed multiple projects simultaneously, always meeting deadlines and maintaining high-quality standards. I’ve collaborated with cross-functional teams to streamline applications, optimize content flow, and improve conversion rates through strategic design prototypes and content enhancements. Whether creating wireframes, mockups, or custom templates, I always ensure the user is at the heart of the experience.
I thrive on understanding an audience’s needs and collaborating with a talented team to develop meaningful solutions. Whether improving UX through accessibility guidelines, conducting in-depth user research, or implementing effective SEO strategies, I’m passionate about helping products and content make a lasting impact.
When I’m not designing, writing, or collaborating on creative projects, you can find me enjoying adult ballet and contemporary classes at PBT, hiking and fishing in the great outdoors, playing with my dog, Sasha, or listening to music for inspiration. My family is incredibly important to me, and I love finding new ways to balance work and personal passions.
I take great pride in my strong work ethic and the ability to deliver high-quality results, even under pressure. I value and prioritize communication and collaboration in every project, believing that the best solutions come from working together and maintaining open, transparent lines of communication.
I am always open to new opportunities and roles.
Get in touch with me today to discuss your project and vision.
Summary of Technical and Professional Skills
UX/UI Design
UX/UI Design: Proven ability to design intuitive and visually appealing user interfaces with a focus on usability, accessibility, and consistency.
Figma / Sketch: Advanced proficiency in using Figma and Sketch for wireframing, prototyping, and creating high-fidelity UI designs.
Prototyping & Mockups: Design detailed prototypes and interactive mockups to visualize product concepts and streamline development processes.
Accessibility: Committed to designing for inclusivity, ensuring that websites meet WCAG accessibility standards for users with disabilities.
Human-Centered Design: Apply user research insights to drive the creation of products that address real user pain points while delivering exceptional experiences.
Proofreading & Editing
Proofreading: Exceptional attention to detail in proofreading content, ensuring all text is grammatically correct, consistent, and free of errors. Focused on clarity, tone, and readability to meet the highest standards.
Editing: Advanced editing skills, including revising and refining drafts to improve structure, flow, and coherence while preserving the original message. Expertise in tightening up language for conciseness and impact.
AI-Assisted Editing & Refinement: Utilizing AI tools to enhance and streamline the editing process, improving content accuracy, tone consistency, and overall quality while ensuring it meets project specifications and deadlines.
Content Optimization: Skilled in revising and optimizing existing content for better clarity, readability, and engagement while adhering to SEO best practices.
Technical & Industry-Specific Editing: Capable of editing technical content, white papers, product manuals, and industry reports, ensuring clarity and precision in presenting complex information to both specialized and general audiences.
Project Management & Tools
JIRA / Trello: Proficient in using JIRA and Trello to manage agile workflows, track project progress, and collaborate with cross-functional teams.
Agile Development: Experience working within agile environments, managing sprints, and iterating on feedback to ensure continuous improvement of products.
Time & Deadline Management: Exceptional at balancing multiple projects simultaneously, ensuring on-time delivery without compromising quality.
Design Tools
- Canva Proficient in using Canva for quick, visually appealing design creation, especially for social media content, marketing collateral, and other digital assets.
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Figma / Sketch Expertise in UI design and prototyping, ensuring that designs are not only visually compelling but also optimized for functionality and user experience.
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Adobe Creative Suite Sufficient in creating custom graphics, cpmpleting photo enhancments and edits, social media content, and print materials.
Social Media Content Creation
- Content Strategy & Planning: Skilled in developing and executing social media strategies that align with brand objectives, target audience engagement, and campaign goals
- Content Creation & Curation: Expertise in crafting engaging, platform-specific content across social media channels, including posts, stories, and multimedia assets that drive engagement and brand awareness
- Social Media Copywriting: Proficient in writing compelling social media copy that resonates with audiences, encourages interaction, and adheres to brand voice and tone
- Visual Design & Graphics: Experienced in creating visually appealing graphics and layouts for social media posts, utilizing tools like Canva and Adobe Creative Suite for brand consistency
- AI-Assisted Content Creation: Utilize AI tools to generate, refine, and optimize social media content, ensuring it’s aligned with the brand voice, message, and target audience needs.
Web Development
- WordPress CMS: Extensive experience managing WordPress installations, including cPanel, domain hosting, and deployment processes for optimized site performance.
- WordPress Theme & Template Customization: Skilled in tailoring WordPress themes and templates to match brand aesthetics, user needs, and functionality requirements.
- HTML5/CSS3: Proficient in writing clean, semantic HTML and CSS for responsive, cross-browser compatible designs.
- Responsive Web Design: Expertise in building fluid, adaptive layouts that ensure seamless user experiences across all devices and screen sizes.
- Mobile & Cross-Device Design: Expertise in creating mobile-first, responsive designs that provide consistent experiences across different devices and platforms.
Research & Analysis
User Research: Skilled in conducting user interviews, surveys, and usability tests to gather insights that inform design decisions and improve product usability.
Research & Development: Continuously stay up-to-date with the latest industry trends, tools, and best practices to deliver cutting-edge web solutions